Digital and print solutions
With Facebook constantly changing, it makes it difficult for small business owners to stay up to date on the things that can be destructive to their campaigns. I take pride in my my in depth knowledge of Facebook and continue to educate myself to be able to create more effective campaigns for you. I will create prospecting ad campaigns to keep new customers flowing in daily. I also use Facebook ads to stay in front of people that previously visited your set leading them to come back and purchase from you. I do all this and a lot more, contact me today to get started.
I keep your Instagram and Facebook campaigns separate inside Ads Manager so that we can better optimize for each platform. You'd be surprised how different the data can be for each platform. I will work with you to put the right content in front of the right person, leading them to purchase your products and services. Let’s turn your followers into customers.
Though this channel has proven to cost more per lead and per sale, the customer is often a far more qualified and high-ticket customer. Social media is great to get cheap leads and sales, but it often brings in tire kickers and small dollar amount orders. If you want customer with the highest intent for your product of service, Google Search is your channel. I will get your company set up to bid on all the keywords specific to your product and send traffic to that exact landing page. In doing so you will have more sales coming in on command. I also use Google Display Ads to retarget those that did not convert and encourage them to come back to website by posting ads on their favorite websites.
Bringing in the highest intent of customers, those who type in what they want. I flood your site with quality high intent potential customers with YouTube. I then retarget those viewers using YouTube Ads with similar to content to what they are interested in.
Mainly using tools such as Klaviyo and Mailchimp to handle email marketing, I have been able to drastically grow my client’s sales without spending a ton of money on prospecting. I will work with you to plan, design, test, and schedule your campaigns with best practices to do our best to get you into the inbox and avoid the spam folder. I optimize your emails based off previous and incoming data to ensure we are getting the best return on campaigns.
Let’s automate your newsletter sign up on the footer of your site and get your abandoned cart email series tightened up. A few simple tweaks can drastically increase your sales.
Print has its place, that's for sure. I often use it for direct mailers to targeted neighborhoods and building associations. However, print has often been the most successful for me when backing up my sales teams with marketing collateral. Weather it be a tri-fold about a companies hospitality lighting services when visiting a hotel. To a uniform apparel company going after car dealerships showing off their different options. Having a laptop is good to display your message and get the point across, but having a print leave behind piece is great.
8 Step marketing process
How I go from concept to completion.
Produce an idea or way of solving a problem.
Investigate into audiences and sources to establish conclusions.
Create a detailed brief for doing or achieving the goal.
Create a specific section of the website that is tailored for a specific campaign.
Create content for social media that will bring in customers as we build the brand.
Create targeted ads on Google & Social Media to bring in and retain customers.
Enhance ad offer, targeting, copy, creative, and landing pages.
Taking what we learned to expand the budget and introduce new channels.
The software and hardware I use
Don't see a specific tool you we're hoping I had experience in? Contact me to see if I do. There are many tools I have experience in that are not listed in my portfolio.
The software I use to get you new customers and keep the current ones coming back for more.
- Google: Search, Display, Analytics, Keyword Planner, YouTube
- Facebook & Instagram
- Meta Ads & Business Manager
The software and hardware I use to create and manage graphic, photo, video and copywriting campaigns.
- Adobe: Premiere, Photoshop, Illustrator, InDesign, Lightroom, Media Encoder
- Mpeg Streamclip
- Microsoft: Word, Excel, Powerpoint
- Sony Cameras
- Cannon Cameras
- Zoom Audio Equipment
- Mac Computers
- PC Computers
The web development software I have experience using, I prefer to work alongside a web developer.
- Lead Pages
- Gem Pages
- Chimpmatic Pro
The software I have experience using to keep in touch with teams and get through projects effeciently.